Nice analysis (via The A.V. Club):
Although Huey Lewis And The News had been on an upswing since the latter album (thanks to the Mutt Lange-penned hit “Do You Believe In Love”), Sports found the band perfecting a sound that never felt beholden to one genre or era. Songs such as “Heart And Soul,” “I Want A New Drug” and “If This Is It” managed to be both contemporary and retro, their nods to Motown and Stax soul and classic rock boosted by modern-sounding keyboards and production. Throw in Lewis’ rakish good looks and self-deprecating demeanor in the band’s colorful videos, and it’s easy to see why the band became so popular: Huey Lewis And The News put a fresh, modern spin on time-worn sounds, making the band an accessible extension to the existing musical continuum.