While Hollinger wouldn’t share specifics on how many records they sell to kids who then likely go home and play them on terrible, Urban Outfitters-procured Crosley turntables, his claim is fairly believable. As Nielsen analyst David Bakula points out to Wondering Sound, Urban has around 180 locations in the U.S. alone, and most of those stores now have entire walls devoted solely to new vinyl releases, as well as reissues carefully selected to appeal to the young Urban customer’s desire to educate and/or decorate themselves. “It’s a little bit like when Starbucks started carrying CDs,” Bakula says of the Urban “stamp of approval,” offering up an analogy to the reason why your mom owns a Jason Mraz album.
via The A.V. Club.