Categories
Old Blog

Pitchfork Rating Process

The ratings are not assigned lightly. “Over and over we revisit decisions before they’re on the site,” said Scott Plagenhoef, the editor in chief. Albums are discussed via e-mail and on a staff message board. The review is then assigned to a writer trusted to deliver the group’s opinion. Reviews have individual bylines, but they represent the Pitchfork hive-mind.

And Pitchfork is still happy to take down a big name every now and again. The new Eminem album received a 2.8, and the new M.I.A. album received a 4.4. A low rating still makes for good conversation, though, and page views. M.I.A. is one of the site’s prominent advertisers this week.

via Music – Pitchfork, Music Criticism’s Upstart, Grows Up – NYTimes.com.

Comment

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s